Wimbledon was built on tradition. From the grass courts all the way to strawberries and cream. But Wimbledon is probably most renowned for their all-white dress code. After 147 years, we decided it was time for Stella to dress for the occasion.
So we launched a limited edition can, tailored after Wimbledons dress code rulings. Telling everyone that tradition supersedes everything and everyone. Even David Beckham, Maria Sharapova and yes: Andre Agassi.